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Consumers Seek Out More Affordable, Less Invasive Rejuvenation Treatments

In a weakened economy, the only area where aesthetic practices are showing growth is in non-surgical aesthetic treatments. Consumers eager to stay looking young are turning to light based devices as alternatives to cosmetic surgery.

To respond to physicians' needs in these challenging economic times, Cutera® Inc. located in Brisbane, California, will be hosting an innovative webinar exclusively designed for aesthetic physicians and their staff entitled, What Aesthetic Patients Want in 2009.

Cutera Peral LaserWendy Lewis, a leading expert on growth strategies for aesthetic practices, will talk about today's patient expectations and how physicians and clinics can adapt their services to meet patients' needs and expectations. This comprehensive webinar program will highlight practical methodologies to reinvigorate an aesthetic practice. It will also include a discussion of specific laser treatments that are particularly attractive to patients seeking minimally invasive rejuvenation procedures to maintain their skin health and youthful appearance.

"Consumers are demanding safety and reliability, and are self-selecting only treatments that deliver visible results," says Lewis. "Cutera offers some of the best technological advancements in light based systems on the market, and they focus on creating enhanced services to marry physicians' needs with those of aesthetic patients."

The Cutera® webinar will include an online presentation that combines a slideshow and a conference call. All you need to attend is a computer with an Internet connection and a regular telephone line. The webinar will be held on Thursday, February 19, 4:00 PM Pacific / 7:00 PM Eastern.

Wendy Lewis is President of Wendy Lewis & Co Ltd, global aesthetics consultancy based in New York and London (www.wlbeauty.com). She is a consultant and writer, frequent lecturer at Plastic Surgery and Dermatology meetings worldwide, and an international expert on industry trends for patients, physicians and consumers.

All physicians who register for this timely webinar will be eligible to win a one hour telephone consultation with Wendy Lewis. Ten physicians will qualify to win this valuable practice coaching session.

To register, go to www.cutera.com/events-register.asp?id=101383

Brisbane, Calif.-based Cutera is a leading provider of laser and other light-based aesthetic systems to the professional aesthetic market. Since 1998, Cutera has been developing innovative, easy-to-use products that enable physicians and other qualified practitioners to offer safe and effective aesthetic treatments to their patients. For more information, visit www.cutera.com.