Cosmetic Surgery Isn't Vain - It's Survival

Friday, April 09, 2010 9:19 AM

When does cosmetic surgery stop being about looking better and start being about survival?

It is no secret that beautiful people are revered.

We are all painfully aware that each A-list celeb can be described as beautiful…if not drop-dead gorgeous. Just take a look at George Clooney, Angelina Jolie and Brad Pitt…

And now a recent study proves that human beings are hard wired to actually prefer beautiful people. Couple that with the legion of books which all hail the science of beauty, including "Survival of the Prettiest" by Nancy Etcoff… all which lead us to conclude that beauty is not quite as "skin deep" as stipulated by the popular expression. A recent study conducted by ABC's 20/20 shows that human beings react more warmly to a person in distress if they are beautiful. Which begs the question, are people really that shallow? The answer, which is based in scientific fact, lends some much needed insight…human beings are simply reacting to their own genetic instinct when they appreciate and are drawn to beautiful people. But when you combine the symptoms of "coveting beauty" to what can best be described as a rocky economy you get an outcome that few could have predicted, a spike in what many are labeling "survivalist" plastic surgery.

Beverly Hills board certified plastic surgeon Dr. Nicholas Nikolov notes how "ego driven plastic surgery" has taken a back seat to "survivalist" surgery. Since studies find that being beautiful makes life considerably easier and more fulfilling, an increase in cosmetic surgery makes sense. Of course---we are not suggesting that a nose job is necessary to live, but it very well may be necessary in order to snag the corner office, new job, or woman/man of your dreams.

Dr. Nikolov notes that many high ranking male and female executives are choosing to invest in themselves through cosmetic surgery, in order to "stay fresh and competitive in a cut-throat market-place." Dr. Nikolov states "the choices depend on what results the patient wants to achieve. It may require invasive surgery or be a simple as a topical or filler. Patient’s choices are no longer limited to just the face---as many people also considering their bodies. Re-sculpting, liposuction and hair transplants are all options available to patients looking to enhance their appearance and stay young."

To learn more about Dr. Nicholas Nikolov visit: http://www.drnikolov.com/

Related Topics: Cosmetic Surgery | Arlene Howard | Rhinoplasty | Dr. Nicholas Nikolov

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